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Technology Marketing Analyst

Company: DataLogic Software, Inc.
Location: Harlingen
Posted on: June 12, 2019

Job Description:

DataLogic Software Inc. is looking for an experienced Technology Marketing Analyst to lead our Marketing department. You will be solely responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for DataLogic. Our Technology Marketing Analyst position involves a variety of tasks, including designing digital marketing campaigns and performing market research. If you're a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets. Ultimately, you should be able to increase our market share and ensure brand consistency. Responsibilities include but are not limited to: Set specific marketing goals Design and implement marketing strategies aligned with business targets Develop digital campaigns to increase web traffic Analyze sales and marketing metrics Forecast market trends Research markets to identify new opportunities for products and services Generate innovative ideas to promote our brand and our products Address advertising needs Ensure brand consistency through all marketing channels Use customer feedback to ensure client satisfaction Liaise with internal teams and ensure brand consistency Establish a strong, long-term web presence Job Requirements Master of Business Administration from a reputable College of Business with a focus on Marketing. Proven work experience as a Marketing strategist or Marketing manager Demonstrable experience with modern marketing campaigns using web technologies (e.g. online tools and social media) Familiarity and experience with of software and technology markets Excellent communication skills (verbal and written) Strong analytical skills Team management skills Familiarity with Content Management Systems Familiarity with Search Engine Optimization, Search Engine Marketing and Google Analytics Understanding of web design Must be willing to travel After hours work may be required.by Jobble

Keywords: DataLogic Software, Inc., Harlingen , Technology Marketing Analyst, Advertising , Harlingen, Texas

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