Brand Multi-Media Content Producer

Company: Rhodes Enterprises
Location: Mcallen
Posted on: February 18, 2026

Job Description:

Job Description Job Description Description: At Rhodes, our core purpose is to enhance the lives of our customers and team through building communities. We specialize in developing master planned communities and construction of high quality, energy efficient homes. Rhodes has been recognized among the fastest growing private companies in the US by Inc. 5000 and is on a mission to expand its footprint into more communities across South Texas. Since 2019, Esperanza Homes, a Rhodes Company, has ranked nationally on the Builder Magazine’s Top 100 Builders list, and is on an aggressive growth trajectory to serve more communities across South Texas. Rhodes was founded in the early 1990’s as a land acquisition and holding company. In 2006, the company shifted gears and ventured into residential/commercial land development and home building with the formation of Esperanza Homes. Rhodes Enterprises has grown to one of the largest developers of residential, commercial, and master-planned communities in the areas we serve. We are passionate about our customers, building exceptional homes, our team, and the communities where we live and work. Rhodes is a certified Great Place to Work, when you choose to work with us, you are part of a passionate and high-performing Team! You will work alongside team members who set and reach ambitious goals every day and are excited to continue to grow and build communities. Benefits of being a part of our Team include: Competitive Compensation including Bonus & Profit-Sharing Programs Health Care - Medical/Dental/Vision/Prescription Drug Coverage Employer Paid Health Reimbursement Account for Medically Enrolled Staff 401(k) with Company Matching Contributions Disability Programs Employee & Dependent Life Insurance Vacation & Company Holidays Paid Family Leave Employee Home Purchase Rebate Program Employee Assistance Program (EAP) Role Mission: The Brand Multi-Media Content Producer drives content creation and creative output for Rhodes & Esperanza Homes. This hands-on creative role produces video, photography, design, and branded collateral that brings our brand platform to life and elevates customer experience across digital and physical environments. This role is part storyteller, part designer, part producer creating high-quality content that showcases our homes, communities, customers, and experience. Measured Performance Goals: Gross Home Sales % Project Completed on Time Online Leads with % Online Lead to Tour Ratio % Improvement in Creative Output Turnaround Time % Increase in Internal Reuse of Assets Accountabilities: Content Production: Shoot & edit video for brand, community, model home, and testimonial content Capture photography for communities, events, and lifestyle storytelling Produce content for digital, social, sales, recruiting, and corporate channels Creative Design & Asset Development: Develop graphics, print materials, signage, flyers, and sales collateral Maintain brand templates, creative library, and brand asset system Support model home experience materials design studio brand displays Campaign & Brand Support: Support execution of brand campaigns & seasonal content Work with internal partners on creative needs Produce assets for traditional media - billboards, print, radio, video scripts Content Planning & Collaboration: Partner with Brand Director and Brand Communications Manager on content calendar Maintain asset management and ensure team access to media libraries Collaborate with photographers, freelancers, and media partners as needed Embodies Rhodes Core Values: Act with Integrity, No Exceptions Honor our Team Never Be Satisfied – continuously looks for ways to improve every aspect of our business. Best in Class Customer Experience -provide a best-in-class customer experience – every time, with every customer Lives the Values of the Rhodes Team: Believes and is committed to our mission to enhance the lives of our customers and our team through building communities. Is driven by outcomes and results and wants to be held accountable for them. Has a propensity for action, willing to make mistakes by doing to learn and improve quickly Thrives in an entrepreneurial, high-growth environment; is comfortable with ambiguity and change. Seeks and responds well to feedback, which is shared often and freely across all levels of the organization. Works through silos and forges strong cross-departmental relationships to achieve outcomes. Supervisory Responsibilities: -None Qualifications, Knowledge & Skills: Bachelor’s degree in Design, Media, Communications, or related field (or equivalent experience) 3 years' experience in creative production (graphic design video required) Proficiency in Adobe Creative Suite (Premiere, Photoshop, Illustrator, InDesign) Experience producing brand, lifestyle, or community content Strong storytelling and visual design sensibility Ability to manage multiple projects in a fast-paced environment Real estate, lifestyle, hospitality, or retail brand content experience Drone experience/certification a plus Motion graphics experience a plus (After Effects, animation tools) FLSA Status: Exempt Essential Functions: Successful job applicants will be able to perform these functions. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions. Report to Corporate Office daily and adhere to schedule. Ability to access, input, and retrieve information from a computer and/or electronic device. Ability to have face to face conversations with customers, co-workers, and manager. Ability to sit or stand for long periods of time and move around work environment as needed. Ability to operate a motor vehicle. Requirements:

Keywords: Rhodes Enterprises, Harlingen , Brand Multi-Media Content Producer, PR / Public Relations , Mcallen, Texas